TOVAA Fine Jewellery

Brand & collateral design

For TOVAA, we crafted a brand identity that’s timeless and elegant, with a considered touch of modernity. The visual language centres around soft pink neutrals paired with rich charcoal, creating a look that feels grounded yet elevated. Clean typography, generous use of white space, and a refined layout allow the brand to breathe across every touchpoint. The final brand is clean, sophisticated, and quietly confident. It's an identity built to grow with the business, while always feeling considered and true to its vision.